Sunday, April 1, 2007

Hip Car Design


When one makes a 20 thousand dollar or more purchase on a car there are many factors that go into it. Safety, reliability, gas mileage, and performance are all aspects that one considers. However, the design of a car is a very important aspect that is often overlooked. If someone is spending all that money on a car, they probably should like it right? When companies put time into their cars design they have to take into account a variety of factors that will appeal to the consumer. Maybe how sleek the car is, how much cargo space the trunk has, as well as a variety of innovations that have recently been taken into account. Three of these innovations include customization, accessories, and doing it or not doing it yourself.

Customization can range from what color you want the car to be, all the way to what parts you want to add onto the engine in order to improve performance. This recent trend of customization can be partly accredited to the street racing fad that has been taking over underground society in addition to certain car companies gearing their cars to the consumer who wants to customize their car.

Accessories such as navigation systems, speakers and subwoofers, as well as decals are all accessories that are available to all car enthusiasts. These accessories are fairly new in the car design category but nowadays they play a vital role to consumers wishing to purchase these cars. Accessories allow consumers to “soup” up their cars as well as playing a role in customizing their cars.

Doing it and not doing it yourself involves consumers who enjoy actually taking apart engines, rebuilding engines, and installing new parts. There are various websites on the internet that give step by step instructions on how to install certain parts as well as listing their type of car so people with the same car and learn from them. Not doing it yourself involves new accessories such as how the Lexus LS460 has a button that allows the car to parallel parks itself. Doing it and not doing it yourself gives a certain appeal to various consumers who indeed take these factors into consideration when purchasing a car.

If car design doesn’t sound like it would be an important hip factor when determining a car, you might want to think twice. If you are to make a 20 thousand dollar or more investment, car companies should take into account that you have a different opinion on style then other consumers. Car design is hip in that everyone wants a different look or way about their cars and that is what makes design so unique.

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